400,000 Toyota Hybrid in Europe

Toyota's new achievement incised with success selling 400,000 units hybrid cars on the European continent. Although dominated by the third generation Toyota Prius, a hybrid car but the 400 000 is the Toyota Auris Hybrid.

Valentine Nkwocha, a resident of Anderlecht, Belgium became the lucky consumers get to the 400,000 units it. This car is a part of the 20 units Auris Hybrid, which was bought by IT consultants, GTC who will wear it as a car service company.

According to Michel Gardel, VP of Communications for Toyota Europe, explaining that European consumers are ready to consider purchasing a hybrid car. On the other hand, Toyota's hybrid car sales in Europe are also significant. Last year, one out of every 10 units sold is the Toyota hybrid car.

Toyota began marketing hybrid cars in Europe since 2000, the first generation Prius. As time went on, two-generation Prius came and now plus Auris Hybrid from 2010.

Unlike the Japanese market and the United States who received him with open arms the presence of hybrid cars, the European market is more conservative. For comparison, last year, Toyota sold 150,000 units in the United States alone. While in Japan, the Toyota Prius is the best selling car.